Do you own a small business?
If so, then it’s crucial to be constantly looking for new ways to reach your target audience. For most small business people, this can be a major challenge. After all, there’s a lot of competition in the marketplace.
Fortunately, there’s never been a better time for small businesses to use creative marketing to expose customers to their products and services. For example, social media has totally changed the game. The key is understanding how to use platforms like Instagram for your business.
This article takes a look at things to know about Instagram hashtags that can boost your marketing campaigns to the next level. Keep reading to learn more.
Five Main Types of Hashtags
The first thing you need to understand about hashtags on Instagram is, there are actually just 5 main types.
These include location hashtags, branded hashtags, industry hashtags, community hashtags, and descriptive hashtags.
Location hashtags are used for places like cities, countries, neighborhoods, and stores. Branded hashtags are used for events, marketing campaigns, and products. Industry hashtags are used for a specific business niche. Community hashtags are used for a group of people, and descriptive hashtags are used to tag the content of a specific post.
Hashtags Boost Exposure
When you own a small business, you need all the free exposure you can get. That’s because traditional marketing methods can be extremely expensive.
Understanding how to use the right hashtags for your Instagram feed posts can help give them a major boost with minimal effort and zero financial investment.
Keep in mind that choosing the perfect hashtags on this social media platform is part art form, part science, part psychology, and requires a little bit of entertainment value. Thus you should be as creative as possible without going crazy.
Hashtags Help With Content Research
Are you wanting to introduce a new product? Your Instagram feed posts are a great way to get major exposure fast. How is this possible? By using the right hashtags to drive traffic to your website.
You can also increase traffic to your feed by buying likes so that more people will see what you’re selling.
Here’s a resource that will show you how to buy Instagram likes.
Hashtags Encourage User Interaction
When you post something without using hashtags, it could go unnoticed forever. And yet hashtags are an easy and effective way of generating user interaction by creating buzz when you use hashtags that are already trending.
There are Hashtag Limits
Did you know there are limits to the number of hashtags you can use in a single post? It’s true. You can include up to 30 in a regular post and up to 10 in a Story. But you’d be wise to keep them to a minimum.
A Guide to Things to Know About Instagram Hashtags
It’s no secret that social media is a powerful marketing tool that can reach new customers quickly and easily. Fortunately, this guide to things you need to know about Instagram hashtags will help change the way you present your message to your target audience.
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